Corporate (B2B) Selling Skills

OVERVIEW

Between the first meeting to build rapport and the time a salesperson returns to the office with a signed agreement, plenty of action takes place. You go out to uncover customer needs and match your solution to those needs. You miss out on a deep dive to discover the customers’ aspirations – the inactive and the unknown needs. You need to do that to maximize value for your customers and take the first step to creating customer loyalty. People buy from people they trust. Customer’s trust is the cornerstone of Relationship Management. Your conversations with your customers and your ability to deliver on your promise determines how much your customer will be willing to do business with you. That in turn depends on how well you influence your customer. B2B Selling training enables salespersons to learn skills of building rapport, branding themselves, discovering customer needs and aspirations, influencing customers,…